First Impressions Count
Before users even reach your homepage, they’re already forming opinions. A cookie consent banner, login prompt, or
newsletter pop-up might be their first interaction with your site. For someone using a screen reader or navigating with
voice commands, these moments can either welcome or block access entirely.
Overlapping modals, unlabeled buttons, or inaccessible CAPTCHAs create immediate frustration. For a keyboard-only
user, a consent banner that can’t be dismissed stops the journey before it starts. These micro-frictions lead to macro
losses in engagement and trust.
Building accessible first impressions mean:
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Testing all interactive elements for keyboard navigation.
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Ensuring modals trap focus correctly and can be closed easily.
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Writing alt text and aria labels that describe intent, not decoration.
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Keeping language plain, direct, and human.
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Avoiding auto-dismiss timers or fast-expiring sessions.
Accessibility is the first handshake in a digital relationship — it sets the tone for everything that follows.
Accessibility Beyond Compliance
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